Who should take the AD0-E202 exam

AD0-E202 exam has been designed for the following Target Audience:

Business analysts
Conversion/optimization specialists
Business consultants
Product owners and managers
Digital marketers
Digital analysts
Data analysts
Web analysts
Media/marketing analysts
UI analysts

There is a minimum skill set required before appearing for AD0-E202 exam:

Has at least one year of Adobe Analytics hands-on experience
Has an awareness of the integration of Adobe Analytics with other Adobe solutions
Understands how the technology works and understands a client's implementation (e.g. where the data sits, how it can be collected, how it is tracked) from a functional standpoint
Has a basic understanding of how digital analytics is filtering/structuring data
Has 2 years' experience in digital analytics, typically has a marketing background or comes from a marketing role but can come from a variety of job roles, possesses an in-depth understanding of digital analytics metrics and dimensions, understands the business value of web technologies, can translate business requirements into metrics or KPIs, build and interpret reports, communicate results and can propose a course of action based on analysis of reports
Helps clients understand how to extract/pull the information they want, and which are contextually relevant (e.g. help them define their business questions)

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AD0-E202 Exam topics

Candidates must know the exam topics before they start of preparation. Because it will help them in hitting the core. Our Adobe AD0-E202 exam dumps will include the following topics:

1: Business Analysis (25%)

Identify conversion funnels
Understand outliers and anomalies in reports
Given a business need/question, identify the most appropriate reporting strategy to perform an analysis
Analyze report data to summarize and draw conclusions
Interpret Solution Design Reference (SDR) to determine what data is available in reports
Analyze data to answer business questions and recommend new optimization hypotheses

2: Reporting and Dashboarding for Projects (25%)

Apply the process to configure projects using the most appropriate tool(s)
Apply the process to share Projects and Reporting and Analytics dashboards for different users and/or groups
Apply the process to lookup the dimensions/components
Compare fallout and flow visualization and appropriate variable types for reporting
Apply the process to schedule Projects, Report Builder and Data Warehouse
Given a scenario, determine the appropriate item to use
Apply the process to create a visualization
Apply the process to set Alerts

3: Segmentation and Calculated Metrics (25%)

Determine Metric Types 4: General Tool Knowledge and Troubleshooting (15%)
Apply the process to share segments with others in the organization
Determine how to develop and configure segments
Analyze reports and identify data quality issues
Determine how to bring data in and out of Adobe Analytics
Apply the process to generate calculated and/or segmented metrics
Compare segments
Define different types of dimensions and parameters existing in Adobe Analytics
Apply segments to Projects and Components
Apply the process to configure Report Builder

5: Administration (10%)

Identify information from marketing URLs
Apply the process to configure a virtual report suite based upon an existing segment
Apply the process to configure the Marketing Channel reports with Marketing Channel processing rules
Understand Report Suite Admin Console Settings
Apply the process to configure Classification Importer and Rule Builder

Reference: https://learning.adobe.com/content/dam/adls/certification/samples/en/AD0-E202-AnalyticsBusinessPractitioner-ExamGuide-v1.pdf